Training
Selection
Your Sponsor
and your Upline are always here for you. If you don't know who your AmeriPlan ® sponsor is, or you would just like a more personal touch,
please call:
Frank Menkal
at
1-800-941-0109
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The AmeriPlan ® 5 Point Approach
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Welcome to the AmeriPlan ® 5 Point Approach. This portion of the training deals with your warm market list and how to approach them.
In the Day 1 Document at the beginning of this training course, I talked about the AmeriPlan® “LASER” System. It is completely duplicatible by anyone who becomes an IBO with AmeriPlan ®. The LASER System was developed by the
top producers in AmeriPlan ® and every aspect of it is important to follow. They have taken out all the unnecessary things and just kept the most
valuable process. It is simple, but your greatest challenge will be to keep your new IBOs following it. Most people want to reinvent the wheel, so to speak. This costs them a lot of time and
money. If you keep to the system, it is amazing how simple it will be to make money and develop your residual income with
AmeriPlan ®. Anything you learn can be taught to your IBOs!
The first thing you want to do is create a Warm Market List of 40 or more prospects. These can be people who want to save money with AmeriPlan ® or make money
just like you! Don't worry about whether they will or will not be interested. We are using these names to help train you. It's fine if ultimately people say, "no". You'll get lots of, "no's and
yes's" along the way.
Warm Market List
The Warm Market List is divided into 4 categories:
- Your Now List – Your "Credibility" Group. You know they would listen to anything you have to say, or go to your AmeriPlan ® website even as a favor. These are people you
know so well that you could just drop by their house anytime without having to call first.
- Hot List – These people you know almost as well as your “Now” people but they may need a little more explaining before they look at AmeriPlan ®. They are people that you would definitely call before stopping by their house.
- Warm List – These are all acquaintances, literally anyone you know. Even if you have only been in contact with them a couple of times - anyone who comes to
mind: friends of friends; old co-workers; parents of friends; and anyone you do business with: insurance brokers; travel agents; hairdressers; barbers; waitresses; dry cleaners; CPA’s; people who
work at the gas station you frequent; or your favorite dress shop. Anyone and everyone who you didn’t have on your “Now” and “Hot” list.
- Wish List – These are the people you didn’t want to put on the other lists at all because you were too shy to! Maybe they make more money that you do; maybe they own a business; maybe they are burnt out on business; or you just don’t think they will consider
AmeriPlan ®. You know that they would be great and you would really, really like to have
them as part of your team!
Within 24 – 48 hours, you will want to have this list done. This is good indication of how you will actually do in AmeriPlan ®. This shows whether or not you are “teachable”. The best and
most valuable IBOs will do the list.
After this is done, you will get to the “A” part of the LASER System and it stands for
“
Approach”. We have what is called the AmeriPlan ® 5 Point Approach, and you will usually spend about 20 minutes
learning this and teaching it to your new IBOs, so they will be equipped to get started.
The “List” and “Approach” are all a new IBO needs to start making money.
The 5 Point Approach
Use these 5 points when contacting HOT & WARM prospects about AmeriPlan ®. Your goal is to set an appointment. Remember, never turn anyone off. The initial
call should be 1 to 5 minutes or less!
- Niche Market
- Cost
- National Company
- Proven 14 year track record
- $100K annual residual income
- Your Story
- $1,000 - $1,600 in the next few weeks
Make each point fit your personality. It should go something like this: "Hi, Larry, this is Kim; I wanted to call and let you know about a company that I have started working
with. It's called AmeriPlan ®. Do you have a couple of minutes? This company has a
Niche in the Healthcare Industry and what they do is to give families Dental, Vision, Prescription and
Chiropractic for only $19.95 a month.
AmeriPlan ® is the nationwide leader of this type of program and it's been around for 15 years. People working the business full time are making
more than $100,000 within two to four years! (pause) I'm just starting and I am going to make between $1,000 and $1,600 in the next two to three weeks. I'd like to give you a website to check
out.
The Close
(The most important part of the entire call):
- "What's your email address? I'd like to send my website to look at. The subject reads: “The AmeriPlan ® information you requested!" (Sending them a link seems to insure that they will not have
problems getting into the site. Sometimes, they get it wrong verbally and it just takes more time.)
"This is
our website and when you go there you will have two options: "Yes, I want to SAVE MONEY", and "Yes, I want to "MAKE MONEY". Go to the "SAVE MONEY" site first and take a look at the
video. I want you to see how AmeriPlan ® helps families with our program. After you see the video, take a look at the icon that says, "LOCATE A PROVIDER". If you input your zip code and address, it
will bring up all the Providers in your area! After that, if you like what you see, go to the, "MAKE MONEY" site and watch the video there."
- Make sure to write down any questions you might have and I'll answer them when I call you back!
- When will you be able to take a look at the site?
- Set a follow up time! If they say they will visit the site today or tonight, just ask if it would be better to call them back at 7:00 tonight or tomorrow at 10AM (Or whatever call back times
most work into your schedule!). If they say to call them back anytime, be specific. Would Afternoon or Evening be better? 12 Noon or 6 PM? NAIL DOWN A SPECIFIC CALL-BACK day and TIME. Then call
your sponsor and have them schedule in a 3-way call with you.
That's all there is to it! Don't make the mistake of calling back alone!
3-way calls
3-way calls are extremely important. They are part of our system and they work beautifully! No new IBO should ever call back their new prospects on their own. Even veteran
IBOs know the importance of having someone on their team included in the 3-way. It isn't an issue of whether or not the new IBO is capable of making the call alone or not.
The 3-way call lends tremendous credibility to the AmeriPlan ® program and new IBOs will not have enough knowledge to field all the questions that might come up. Also, this is part of the grooming process; so that new IBOs will learn how to help their own teams conduct a 3-way call.
If someone wants to ask a lot of questions, remember to tell them that you are new to this business and that you would like to send them to a website that will do a better
job explaining the business to them initially. Tell them, you will call them back to answer any questions they might have about AmeriPlan ®. Ask them when they will have the opportunity to look over the website
and then you can call them back to see what they like about it (get a specific time).
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