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The Day One
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I wrote this document a couple years ago in an effort to properly welcome new IBOs to the AmeriPlan ® family. There are alot of IBOs in this company that market the business opportunity to be something it isnt. I want my downline to learn how to make this business work for them, not the other way around.



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AmeriPlan ® Day 1 Document


Section 11 of 12

How to Approach Member Prospects
    This process isn’t much different than the IBO prospects, except that there are a lot more people who want dental than IBO prospects. Approaching member prospects in your warm market is very easy, and you use the same three steps.
    First the approach, “do you have dental?” or “what kind of healthcare does your company offer?” 7 of 10 answers should be “I don’t have anything.”
    Second is the conversation, and this portion will be long if the person is looking for dental or health, but extremely short if they aren’t interested. If they aren’t interested, then they probably won’t tell you right away because they know you and don’t want to hurt your feelings and have an awkward moment. I certainly don’t want you to force this on anyone and I don’t want you to waste a bunch of time either. So when you get past the approach, just say “I really think this is a great idea, can I tell you about how easy this is?” If they say no, then just say OK and move on to another subject (cheerfully) to avoid a bad moment. You will undoubtedly speak to this person again and when you do, they might even ask what you were going to tell them. If they answer yes, then start with legitimacy (read section “AmeriPlan ® is not a scam”). Follow that with AmeriPlan ® Facts (read section “How and Why Does AmeriPlan Work?”). From this point you can decide if you want to continue this now, or when you are together or both relaxing at home. I understand that this can get lengthy so make sure your not invading someone’s schedule. Make sure you have access to your printed material and if possible a computer with internet access. If you can access your website then ask them for their zip code. When you get it, use it to look up the provider list in their area and let them know what you see. Use your fee list for their area and give them an example, then ask them if they want to know how much any procedure costs. Answer any questions they might have, and don’t be afraid to say you don’t know. Get the information off the web or from you’re up line and get back to them as soon as possible.
    Now we come to the close, and its time to find out if your hard work was worth it. Remember, your prospect will not do this on their own; you need to close the conversation with a question. What works for me is just a simple “this stuff starts in less than 48 hours, does it sound like something you might want to try?” If they say yes, then take their information and sign them up on your website. If they say no, then let them know they can call you when they are ready and then move on to something else.
    I would be doing you a disservice if I didn’t at least mention referrals. You can really help yourself out if after the close you ask if they know anyone who might benefit from AmeriPlan ®. This is true of both members and IBOs, but I don’t recommend doing this the first few times. You have enough to worry about the first couple times you approach someone without worrying about the referral as well, so wait until you get comfortable with the rest of the process then incorporate the referral when you are ready.
    If you speak to these people in person, make sure you have all the printed information you need for legitimacy and your complete fee list. Sales aids from the AmeriPlan ® sales aid store are also a huge help in person, like a current brochure. You will receive with your $95 start up, $25 in Bloom Bucks which are redeemable at the AmeriPlan ® sales aid store.

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