Cold Market
Training 2
After your warm market is exhausted, you begin to sell to the general public. When your AmeriPlan ® business is small, it is best to stick with local, inexpensive advertising. When your business grows and you are ready to go national, the methods get more expensive.
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Your Sponsor
and your Upline are always here for you. If you don't know who your AmeriPlan ® sponsor is, or you would just like a more personal touch,
please call:
Frank Menkal
at
1-800-941-0109
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AmeriPlan ® Cold Market Training 2
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Pay Per Click
Pay per click advertising has really only been around for about 8 years. In the beginning it was a great idea that didn't cost very much, but now things are different. Be prepared to spend $800 - $1000 per month to be really successful with this method. That dollar amount will scare off most people but you must remember that you're receiving advances at the same time. It takes serious commitment to spend that kind of money every month so make sure your ready.
Almost everyone in America is familiar with search engines like Google and Yahoo. When you run a search, you get a series of search results in the middle and a series of "sponsored links" surrounding them. You can advertise in the sponsored links on a pay per click basis. You create an ad and then
bid against other advertisers for each keyword. A keyword is a search term; in this case whatever you think people will type in the search engine while looking for
AmeriPlan ®; like "dental program". Your bid determines your rank in the sponsored links and it's what you pay every time someone clicks on your ad and visits your website.
I have a good deal of experience with this method because it's my favorite. It's frustrating at times because some months are better than others. The important thing to remember with this method is that in the beginning, you will spend more money than you make until your residual income passes what you're spending on it. An advantage to pay per click is that customers call you or sign up on your website without even talking to you.
If you're interested in this method, there are only a couple of companies you need to know.
Google Ad-Words is the Google advertising network and covers about 60% of search engine traffic.
Yahoo Search Marketing is the Yahoo network and covers the other 40% of search engine traffic. Before you get started, please send me an email so I can give you more tips. This is a competitive method and you can lose lots of money if you're not prepared!
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